THE COMPANY

The Feel Good for Good project starts with the launch of a line of tailored swimwear and will develop through the creation of clothing and accessories designed to transform the brand's mission into reality: helping women feel better through the highest quality products, strictly Made in Italy, which make moments dedicated to oneself, such as sport, relaxation and self-care, more intense, effective and satisfying.

Feel Good for Good products are the result of in-depth research and development. We focus on innovation, quality and sustainability, ensuring that each item is excellent in its own world of reference. Every color, fabric, detail has been created with the needs of real women in mind, who put their self-esteem at the center. Because a woman who feels good about herself, physically and mentally, is a stronger woman. If she also feels beautiful, then she becomes truly invincible.

Every Feel Good for Good product is proudly Made in Italy. We draw inspiration from Italy’s rich culture, art and architecture, infusing each product with the authentic elegance, craftsmanship and craftsmanship of our country. Our headquarters in Milan, the capital of fashion and design, represents our commitment to excellence.

Feel Good for Good was born from Federica Quaia's twenty-year experience in the architecture and design furniture sector, her great passions, to which is added that for water, both as a beneficial natural element and as an experience through swimming.

Water and architecture intertwine to give life to garments designed and conceived by Federica as small works of art, celebrations of the perfect harmony between fashion and well-being.

This is why each piece is a style statement and is born from a stylistic code studied to enhance the most harmonious of architectures: the human body.

The brand was born from Federica Quaia and her twenty-year experience in the architecture and furniture sector and is based on the principles of tailoring and experimentation with materials, giving life to innovative shapes and cuts that define contemporary collections for self-confident women. This is why each piece is a work of art, a celebration of the perfect harmony between fashion and architecture: geometric cuts, interesting perspectives, original details and a unique vision make each piece a style statement. An iconic style code was created to enhance the most harmonious and perfect architecture ever: the human body.

Everything we do at Feel Good for Good revolves around water and its universe. Water is our starting point, our inspiration. It is the source of life, movement and regeneration. Each of our products, from tailored swimwear to accessories, is designed to express this deep connection with water.

We design to celebrate the fluidity, freedom and lightness that only water can give. We create garments that embrace the body like waves, accompanying it in every gesture, in and out of the water. Water inspires us to develop functional and high-quality items that elevate moments dedicated to wellness and sport, helping women to feel in perfect harmony with themselves and with the environment that surrounds them.

Our vision is born from water, and through it we shape every detail with passion, to offer unique, intense and conscious experiences.

We use the highest quality materials to create long-lasting products and production processes that minimize environmental impact.

Consistent with its values, Feel Good For Good creates and launches one line at a time, avoiding overproduction and giving life to non-seasonal collections but timeless pieces that can always be combined with each other. We thought of women who are looking for a product made in Italy, who want to buy less and buy better, who choose to dress their body to perfection and in complete freedom of movement.